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She-Hulk's Review Bombing Proves IMDB's Biggest Ratings Problem

In the wake of its premiere, She-Hulk: Attorney at Law has become the latest in a growing list of movies and television series that have fallen victim to review-bombing on the website IMDb. The Internet Movie Database, popularly known as IMDb, has become a go-to resource for casting news, release dates, and audience reviews of films and shows. However, as exposed by the review bombs of She-Hulk and other recent projects, IMDb’s intent to offer a credible index of genuine audience reviews has been massively undermined by one of its own rules and by the site’s rise in popularity. The rise in bad-faith IMDb reviews, particularly for projects led by women and/or BIPOC, threatens to render the site’s scores meaningless if the problem is not addressed.



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